EdCast - LXP
Context
Since Q2-2020, I began working, as a UX Analyst, on EdCast - LXP (*). My functions were comparable to those I had in the EdCast Marketplace, as well as the main initiatives, since this product line became also a target of multiple redesign and expansion projects. However, by Q4 2020, I was made Head of UX Research - responsible for the design and conduction of research initiatives with our clients (so, effectively what I was already doing, but formally acknowledged).
In this page, I will be listing some of the most interesting research initiatives. Contrary to the EdCast Marketplace projects, however, I will be focusing on specific studies and the research methodologies used. Due to the recency and the fact that some sensible data is involved, details about clients and the specific results gathered in these initiatives will be avoided.
(*) EdCast is composed of multiple product lines - the EdCast Marketplace, before known as Leapest, is one of them, the LXP is another and it is the "biggest" product line.
